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Thursday, June 18, 2009

Back to school 

I’ve just had an email from George.com, the online clothing arm of Asda, advertising their new Back to School range. Isn’t this a little early?

There were still kids going to school this morning as I made my way to work. They can’t go back; they haven’t left.

Clothing and stationery retailers should role out the tired old “Back to School” advertising campaigns a little closer to when the kids are actually due back at school and preferably when they are on their break.

Perhaps George should start advertising their Christmas 2010 range now?

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