Thursday, June 18, 2009
I’ve just had an email from George.com, the online clothing arm of Asda, advertising their new Back to School range. Isn’t this a little early?
There were still kids going to school this morning as I made my way to work. They can’t go back; they haven’t left.
Clothing and stationery retailers should role out the tired old “Back to School” advertising campaigns a little closer to when the kids are actually due back at school and preferably when they are on their break.
Perhaps George should start advertising their Christmas 2010 range now?